DYNAMIC LINKS AND SEO

DYNAMIC LINKS AND SEO

If you have a website with many pages it is usually easier to organize these pages on a database. Many of these databases use scripts like ASP or CGI that generate what is called "dynamic pages" when a page is requested.

Many search engines have problems with indexing dynamic pages with query strings because they are written with special characters like "?", "&" and "=", which are read by the these scripts. Using these types of links will make the indexing process take longer. In addition, many times even though the search engines will crawl your site and index the dynamic pages, they may not be indexed properly.

The best solution for dynamic page links is to create static HTML links for the search engine to follow. Static HTML links do not use redirection or java script, are easily spidered by search engine robots.

LinkFreeze by Helicon Tech is one tool that will make your dynamic links look like static links to search engines. This is invaluable when you are operating an online store or any other database driven site.

With this software program saves you time because you not have to change your code manually, the program applies the changes whenever a page is requested. In addition, back links and old dynamic links will continue to work with in the application.

When the search engine robots come to your site they will see only the static HTML links that they can easily read. LinkFreeze is available as a free download at http://www.helicontech.com/download/linkfreeze/linkfreeze.msi (1.14 Mb).